PR Newswire

The newsfeed available here is provided by our content partner PR Newswire. This is one of the most important and widest-reaching press services, providing news, press releases and multimedia content to the media, journalists and the public.
The NewsWire Hub ("X-Billboard") currently comprises four of the most important international news sources and is supplemented by a stock market information service. The individual newswire services complement each other and provide a complementary range of information, more than three quarters of the official news sources on which editors worldwide base their stock market reporting. Your advantage: You will find everything here in one overview. You can navigate to the individual sections using the control elements. In the terminal view, you can carry out individual searches at company level.
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PR Newswire is an important news source that can be accessed via the X-Billboard. It is part of the Newswire Hub, which bundles important international news sources for stock market participants in one central location. If you want to get a quick overview, you can easily scroll through the headlines. If you want to look at the news in more detail, you can use the detailed views of the info cards to directly access the respective news item and other analysis tools.
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State: 12.08.2025 | 4PM
Wed, 16.04.2025       booking.com

NEW DELHI, April 16, 2025 /PRNewswire/ -- Digital travel platform Agoda and visa processing platform Atlys have launched a co-branded marketing and advertising campaign in India, focusing on simplifying international travel. Featuring a new advertisement, the campaign highlights the stress often associated with traveling abroad—from fears of overpaying for flights and accommodation to concerns over visa approvals—and positions the partnership as a solution for anxiety-free travel.

Drawing on the insight that international trips can feel overwhelming for Indian travellers, the campaign acknowledges how uncertainties around securing the best value for bookings and fears of visa rejection often overshadow the joy of planning a journey.  The newly launched advertisement portrays these pre-travel anxieties: from anxious searches for flight deals to the tense wait for visa approvals and how we address them. Through their collaborative approach, Agoda and Atlys demonstrate how these unavoidable aspects of international travel can be simplified, allowing the excitement of discovery to take center stage.

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